Why Maybelline is winning at social media
Key Takeaways from this article
Maybelline has 5.9 Million followers on Instagram.
It outdid its competitors on Pinterest with 730,000 repins whereas L’Oréal’s has167,000 and Estée Lauder’s 28,000.
Maybelline launched a first influencer-driven product line with popular beauty blogger Shayla Mitchell in August.