Twitter Reveals Plan to Show Who’s Behind Political Ads and Why They’re Targeting You
Senior Copy Writer at Amura Marketing Technologies
Published on October 22, 2017 in Social media • Source: AdWeek

Key Takeaways from this article

A proposal was introduced to regulate online political ads and make them more transparent
Twitter will begin showing its users more information about who is advertising on Twitter
The Transparency Center will include information about total campaign spend by an advertiser, information about the organization buying the ad, targeting demographics the buyer used and historical data about electioneering ad spending for a candidate
Twitter is committed to stricter policies and transparency around Issues based ads