Google is set to improve its browsing experience by removing annoying ads ..
Brands face one of their greatest challenges to date..
Coca-Cola India releases new spot titled #BrotherlyLove, an adaptation of the international spot launched earlier in January 2016..
In a direct qualitative comparison, iVOOMi could prove its worth against more established and glamorous rivals in the Indian market. The challenge was how we could persuade mainstream consumers to view..
A handful of tech-centric agencies and platforms are using artificial intelligence-informed approaches to pluck potential influencer mates. Read on to find out more..
Excited that your client has loved your idea? What next? There are a few Dos and Don’ts you must consider. Read on to find out more on this. ..
What does it take for brands and agencies to succeed in the Engagement Economy, where everyone and everything is connected and data transforms and disrupts marketing?..
Wish to know what works in a branded video and what doesn’t? Wish to know what content creators think about these videos? Read on!..