Budget
The new battleground for marketing-led growth
Do you spend a considerable amount of your marketing budget on Loyalty? New Research suggests that loyalty doesn't last long and marketers need to rethink their spending and spend more on driving brand..
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Do Search Ads Really Work?
Are you a small business or a big brand? Are search ads the right investment for you? ..
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Combined losses of Flipkart, Amazon and Snapdeal stand at Rs 11, 754 crore; it is the annual budget of Indian space agency
The combined losses of the three e-commerce companies stand at whopping Rs 11,754 crore and believe it or not, this is nearly equal to the annual budget of the Indian Space Research Organisation (ISRO)..
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48% Of B2Bs Plan To Increase Digital Budgets In 2017: Report
The objective of B2B Marketers is to deliver sales- qualified sales as per the B2B Digital Marketing Report , as surveyed by 200 professionals across U.S...
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This is what Budget 2017 had in store for startups
The much-anticipated budget of 2017 was presented by our Finance Minister Mr. Arun Jaitley. Here’s what the budget of 2017 has in store for startups. Read on. ..
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Union Budget 2017-18 LIVE updates: Income tax slashed by 5% for individuals with income upto Rs 5 lakh, says Arun Jaitley
Union Budget 2017-2018 was presented by Arun Jaitley at Lok Sabha today with no long lasting impact of demonetization on economy...
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What startup sector expects from the Union Budget 2017
The Union Budget is scheduled to be presented tomorrow and every sector is busy preparing its list. Entrepreneurs believe the Government still needs to work on removing impediments that affect start-up..
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How to create a successful integrated marketing campaign
Did you know 86 per cent of marketing professionals believe that combining multiple digital channels into one consistent strategy was crucial to their brand’s success? There are multiple digital platfo..
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Budget 2017: IBF Calls For ‘Infrastructure Status’ for the Broadcast and Content Distribution Sector
Finance Minister Arun Jaitley invited various stakeholders for pre-Budget consultations in New Delhi on Saturday 26th November. Read on to know what they had to say about the budget in regards to adver..
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