Business
7 Digital Marketing Trends That Are Transforming Business
High-speed internet has become a necessity nowadays, which has propelled the value of digital marketing to a great extent. Add to it the mobile phone that makes content creation so quick and easy. Some..
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How should businesses use live video? (Infographic)
Live video is already catching on - and with the ever-increasing speeds of the internet, its popularity is set to soar. It is the need of the hour for businesses to capitalise on it. Here's why it's s..
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4 Topics That Once Again Occupied Agency Leaders at Advertising Week
Attendees at the Advertising Week this year couldn't stop discussing 4 topics that will rule the advertising rule in the future. Which are these topics? Read on to find out. ..
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Twitter Emerging as Key Social Media Platform for Indian Businesses
Twitter is turning out to be a great platform – not just for trolling and controverses but for advertising as well. Read on.....
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SoundCloud, the ‘YouTube for audio’, cuts 173 jobs, closes San Francisco, London offices
The immensely popular audio streaming website has been facing heavy losses for over two years. Read on.....
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Snapdeal Brushes Off Takeover Talks, Promises Profits To Its Employees
There have been rumours of Snapdeal merging with Flipkart. But Snapdeal has rubbished off these rumours. ..
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7 CMO Rules To Crack Big-Data Customer Insights
Most of the marketers are facing the challenge of getting relevant customer insights from big data...
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Twitter explores paid subscription version of TweetDeck as ad biz struggles
With Twitter's ad subscriptions dropping, it is now looking for other business opportunities to cash in on. The point in consideration is a newer and more enhanced version of its TweetDeck app...
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The Value of Customer Reviews and Brand Reputation
At the AMA’s 2017 International Collegiate Conference (ICC), the chief visionary officer of social media consulting company Social Media Energy Luke Wyckoff, spoke about the challenges of running a bus..
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