Digitalisation
Brands’ Digital Transformations Are Leading to More Collaboration and New Business Models
Most of the difference between a B2C and B2B is that the B2B companies start thinking about collaboration as a multichannel experience. Business-to-business brands have analyzed reams of data for years..
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8 Ways You're Using AI Without Even Knowing It
Artificial intelligence (AI) is the future of marketing. But it's not just the future—most marketers already use AI every day...
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Marketing for a New Age: Being Digital vs. Doing Digital
The marketing paradigm is evolving continuously with the advent new technology. And of course, marketers have to adapt to this constant evolution...
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