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YouTube gains access to Google account data for ad targeting, teases new measurement solution
Google has come up with new functionality by which one can use account data for ad targeting and measure across searches on Google and YouTube...
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Six successful examples of online brand communities
Other than the known communities like Facebook and Twitter, there exist online communities or forums which discuss and share their viewpoints and interest...
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Facebook can now give you a 'guided tour' of 360-degree videos
360 degree video feature by Facebook is becoming more advanced and impressive which will be easier for people to navigate the view the video...
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Start thinking like a startup
They key to success for a bigger brand is when it thinks like a startup and is ready to accept changes according to their customers to sustain sales...
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Inbound marketing : The next big thing for your brand
With the internet as cluttered as today, how do you create awareness about your product, provide useful information and draw attention? Inbound Marketing. Read on to find out how easy it is. ..
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A 5-step guide to planning content for your inbound marketing strategy
Content forms the backbone of an inbound marketing strategy. It’s essential that you churn out quality content that adds value to your consumer, thus pulling attention to your brand. Read on to find ou..
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Top 10 Digital Marketing Trends That Will Dominate 2017
Digital Marketing has become popular for businesses by promoting products and services online in the form of effective digital campaigns and strategies...
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7 Key Strategies to Write Clickable Content for Every Social Network
Content needs to be engaging enough for readers to click on the highlighted text on the website pulling more traffic and increasing visibility for your brand...
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Now, expect to see ads while watching Facebook videos
Facebook is planning to show ads in the middle of videos (which are called as mid-roll ads) and share the revenue generated with the publishers, giving them 55 per cent of the sales...
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