Abhay Shirole
The Marketing Society launches in India
The Marketing Society, which is an exclusive global network of senior marketers, launched its India chapter earlier this month. ..
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Marketing for a New Age: Being Digital vs. Doing Digital
The marketing paradigm is evolving continuously with the advent new technology. And of course, marketers have to adapt to this constant evolution...
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New laws considered to end terror on social media in Australia
The security of communicating through social media is being questioned, with the Australian Government calling for more power to read the mail of terror suspects...
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How To Add Gamification To Your Marketing Strategy
Although gamification has been around for a few years, it is still positioned as a marketing trend going forward and, if anything, is gaining more attention as an ideal way to create engagement with a ..
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Warner Brothers Topped the List of TV’s Biggest Spenders on New Ads Last Week
Advertisers spent $14 million during the NBA Finals..
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See the 24 Best Commercials of the Past 15 Years, as Judged at Cannes Lions
Here are the best commercials of the past 15 years...
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Norwest bets on two health-tech startups
Norwest Venture Partners has invested $1.5 million (Rs 9.65 crore), each, in two health-tech startups..
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Flipkart and Ola-backer DST Global sees $4 tn of new Internet firms by 2025
A surge in online consumer spending globally in coming years will create $4 trillion worth of new internet companies by the middle of the next decade..
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3 Ways New Marketing Grads Can Set Themselves Up for Success
Stretch hard to know the customer—and the technology..
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