Most of the difference between a B2C and B2B is that the B2B companies start thinking about collaboration as a multichannel experience. Business-to-business brands have analyzed reams of data for years..
Artificial intelligence (AI) is the future of marketing. But it's not just the future—most marketers already use AI every day...
Amazon’s $13.7 billion purchase of high-end grocer Whole Foods is expected to be official on Monday. The Seattle-based e-commerce giant revealed that Whole Foods’ prices will come down noticeably becau..