The new Vicks commercial is heartwarming and makes an attempt to break social constructs
Key Takeaways from this article
The ad transcends the barriers of not only the class, religion, caste but most importantly gender.
Keeping in mind mothers' love in mind, the film showcase how a transgender raises a child with hope.
The concept of ideal advertising shouldn't be just the image of a heteronormative smiling through the dinner table family.