How should businesses use live video? (Infographic)
Live video is already catching on - and with the ever-increasing speeds of the internet, its popularity is set to soar. It is the need of the hour for businesses to capitalise on it. Here's why it's s..
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Was the Recent Dove Controversy a Product of Overly Short Ads and Even Shorter Attention Spans?
Dove's recent ad has not gone down well with the audience. Is the ad really racist? Read on to find out. ..
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4 Topics That Once Again Occupied Agency Leaders at Advertising Week
Attendees at the Advertising Week this year couldn't stop discussing 4 topics that will rule the advertising rule in the future. Which are these topics? Read on to find out. ..
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MarTech conference highlights digital marketers’ central dilemma
Marketers have got immediate and affordable access to cloud-based tools' data and intelligence, which allow messages to be sent to mass audience in minimal time..
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Hollywood In Pixels Honors Universal Pictures EVP Doug Neil For Digital Campaigns
Doug was the first advertiser on Snapchat for Ouija, and created a 60 million Facebook fan base for the Fast and Furious series...
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Bradshaw Stain
Tide tricks into believing people the biggest malfunction of super bowl which astonishingly turns into an award winning campaign. Find out here!..
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Why Email Is The Locomotive Of Digital Marketing
A customer who decides to subscribe to your email list is actually more valuable than the intangible benchmark of "reach," and there's new data to back it up. ..
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Alexa is about to disappear into other devices, thanks to a new technology
XMOS, closed a funding round of $15 million, has become the first European chip company to release a qualified Amazon Alexa Voice Service (AVS) development kit. ..
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