Google plans to double headcount for cloud business in India
Google plans to double its headcount in India for its cloud business this year as it gets ready to battle it out with Amazon and Microsoft’s dominance in the country, its top executive told ET. ..
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How to create a digital marketing campaign that is result driven?
We have all heard about the enormous results driven by digital marketers for various businesses and public figures. However, more often than not, rookie marketers fail to achieve the results they have ..
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Technology plays increasing role in health care
Trends show that the health-care industry continues to move towards digital resources to connect patients & caregivers...
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What is Social Engagement? The Key to Social Media Success
When brands first began using social media to connect with fans, all they had to do was create a new post and their followers would be able to see their content. However, as social media continues to e..
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People-Based Marketing Is All About Meaningful Experiences
Marketing is all about mastering highly targeted, effective, personalised marketing, driven by insights based on a robust customer database. Read this article to know more. ..
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Facebook Begins Rolling Out Ads Within Messenger
Advertisers will now be able to access Messenger's 1.2 billion users. Read on.....
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Maruti Suzuki to Learn From Nexa to Woo Young Buyers
The move comes in the wake of the car manufacturer wanting to tap into its growing younger audience. Read on.....
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At Starbucks, It's Iced Tea's Time to Shine
A brand that's synonymous with coffee – will it succeed in gaining loyalty among the tea lovers as well? Read on... ..
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