Hershey’s chocolate: Eaternet
Hershey’s Brazil created a campaign that allowed the users of its website to interact with chocolate objects for the chance to receive them in a raffle..
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Instagram trend sparks idea for Cheetos Museum
A creative look at Cheetos shapes led to the snack brand bagging two Gold PR Lions at the Cannes Lions International Festival of Creativity..
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10 Social-Media Trends to Prepare for in 2018
A significant number of changes took place in social media sector in 2017 like the introduction of Instagram stories, etc and many more changes are expected in the coming year as well. There are at lea..
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Digital Knowledge Manager: 5 Skills You Need to Succeed at the the Newest Marketing Role
A digital knowledge manager (DKM) is the newest entrant in the digital marketing field and helps with marketing strategy and problem solving using a wide range of company data...
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These ‘Bite Size’ Horror Films, From Mars Candy Brands, Are the Best Halloween Ads in Years
Did you ever think creepy Halloween ads would turn out to be an effective marketing tool? Well, they have recently turned out to be. Read on to find out more. ..
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Interview with Judd Marcello, EVP, Global Marketing, Cheetah Digital
Technology is important, but customer engagement starts and ends with marketing data...
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The Rise of Video in Digital Marketing
Video marketing is taking charge of digital marketing. ..
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Usha ropes in Jayati Singh as VP-marketing for two categories
Usha International has announced the appointment of Jayati Singh as vice president, marketing for its cooking appliances and sewing machines portfolio. ..
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