Did you ever think creepy Halloween ads would turn out to be an effective marketing tool? Well, they have recently turned out to be. Read on to find out more. ..
Dove's recent ad has not gone down well with the audience. Is the ad really racist? Read on to find out. ..
Brand safety concerns don't seem to be bothering brands anymore. Around 78% of marketers are found to be buying ads on at least 50 sites. Read on to know more. ..
Implementing a video strategy is one thing but if marketers don’t know how to measure effectiveness properly they could be wasting big money...
YouTube seemed to have lost its glory after it found itself in a brand-safety boycott. But it is back now and how! Let’s find out how it has been fairing. ..
Here are the best commercials of the past 15 years...
Here are the top 10 advertising & marketing campaigns by renowned educational brands. Read on to find out what makes these ads better than the rest. ..
Wish to know what works in a branded video and what doesn’t? Wish to know what content creators think about these videos? Read on!..
To promote an app called Entourage, TBWA used cash as an advertising medium to draw attention to the homeless. ..