Customer
New technology uses subliminal facial expressions to decipher human emotion and personality traits
Artificial Intelligence technology has achieved the drastic shift from facial recognition to personality detection. Find out how this software will revolutionize customer-centric marketing. ..
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Third Spaces: The New Marketing Opportunity
Consumer expectations have changed for brands in terms of quality with change in mobile-first to mobile only world...
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The Drivers of Brand Loyalty May Surprise You
Dependability is key to all types of customers, but to earn their commitment, brands must show they are superior to others...
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7 CMO Rules To Crack Big-Data Customer Insights
Most of the marketers are facing the challenge of getting relevant customer insights from big data...
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Inside Walmart’s digital strategy
Walmart is taking control of all it's reputational problems serving rumors about treatment with it's employees and the customers...
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The Value of Customer Reviews and Brand Reputation
At the AMA’s 2017 International Collegiate Conference (ICC), the chief visionary officer of social media consulting company Social Media Energy Luke Wyckoff, spoke about the challenges of running a bus..
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How Lamar Advertising Used Tech to Improve Customer Experience at a Legacy Agency
Lamar Advertising shows us how to tap into the mobile technology of lation mapping to better connect with customers...
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CX In India: Mastering The Complex Customer Journey Map
Customer experiences sum it up to form a brand which has customer journey at the core level of CX...
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CMI’s Pulizzi Says Content First, Product Second
From website to social media, content comes first followed by the company product...
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