Google
Google plans to double headcount for cloud business in India
Google plans to double its headcount in India for its cloud business this year as it gets ready to battle it out with Amazon and Microsoft’s dominance in the country, its top executive told ET. ..
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Video Marketing Moves Into the Future
Consumers are finding a deeper connection with brands through video content—and technology allows them to grow ever closer. Read more...
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Retailers Need to Rethink Their Customers' Search (It's Not Just on Google)
Retailers need to rethink customer search by understanding who their individual customers are, and how to attract them - including where they might be suddenly inspired to make a purchase decision..
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Google Chrome Will Automatically Block Annoying Ads
Google is set to improve its browsing experience by removing annoying ads ..
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The Google Assistant is getting more conversational
Google's assistant, one of the most widely used assistant apps in the world, is now set to roll now a more conversational and responsive version...
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Google Is Using Artificial Intelligence to Make Sure YouTube Content Is Safe for Brands
Google is working with third-party companies to make sure YouTube content is safe for brands. ..
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Omnicom Will Sort Through YouTube Videos to Make Sure They're Appropriate for Brands
Will this reverse the trend of major advertisers ending their spending on YouTube that are worth billions of dollars? ..
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Nestle Is Latest to Pause Google Spending
Several globally-renowned companies are deciding to withdraw their ads from Google Display Network and YouTube. Read on to more know ..
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Snapchat Wants Big Ad Bucks, But Is That Holding It Back?
Snapchat is not attracting marketers and advertisers as far as mobile marketing is concerned. What is the reason behind this? Read on to know all about it ..
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