Sales
How digital media is adding to rising film marketing costs
Experts say that digital innovation's contribution to the overall marketing budget of a film has gone up from 5-8% to 15-18% over the past two-and-a-half years...
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Why is the Indian retail sector so fragmented?
Why is the Indian retail sector so fragmented?..
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Twitter introduces pre-roll ads to Periscope videos
Just like how bumper ads appear on YouTube – the six-second unskippable ads, Twitter has decided to include a pre-roll ad on Periscope videos. How will this affect them? ..
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CX In India: Mastering The Complex Customer Journey Map
Customer experiences sum it up to form a brand which has customer journey at the core level of CX...
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5 Reasons Why Building A Mailing List Is Important
Most marketers overlook mailing because they think building and maintaining a list is too much hard work. ..
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The State of Video Marketing 2017
2017 has been claimed to be the best year for Video Marketing, more the consumers more the Marketers are willing spend on videos...
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India growing fastest in e-commerce, says study
Online retail stores hit $681 billion in 2016 with India growing the fastest and China having the largest e-commerce market globally...
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48% Of B2Bs Plan To Increase Digital Budgets In 2017: Report
The objective of B2B Marketers is to deliver sales- qualified sales as per the B2B Digital Marketing Report , as surveyed by 200 professionals across U.S...
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Myntra sales cross Rs 850 crore in January, beating expectations
Myntra has come up with better sales than expected in the month of January with a run-rate of $1.6 billion of the annual revenue...
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