Smartphone
Apple Launches Its Voice-Controlled Smart Speaker, HomePod
Wish to have a speaker that gives music suggestions and adjust home temperatures? Well, it’s not a wishful thinking anymore, thanks to Apple. Read on to find out more. ..
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What Agencies and Brands Expect From Apple's Siri Homecoming
Siri - Apple's very own virtual assistant is being looked at with a lot of expectations from brands and marketers alike...
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The Google Assistant is getting more conversational
Google's assistant, one of the most widely used assistant apps in the world, is now set to roll now a more conversational and responsive version...
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How to promote consumer durables in Rural India ?
Assuming that rural people are illiterate & have less exposure to media will be a wrong assumption while thinking about where do consumer durables fit into their life...
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Sold out on the Launch day. How did we do it???
In a direct qualitative comparison, iVOOMi could prove its worth against more established and glamorous rivals in the Indian market. The challenge was how we could persuade mainstream consumers to view..
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5 Big Mistakes in Mobile App Marketing
People are now more dependent on smartphones and mobile devices for not just communication but also for information, entertainment, shopping and other important activities and apps are being used more ..
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Samsung Debuts Its Flagship Galaxy S8 Phone, Complete With AI Assistant and ‘Infinity Display’
Samsung has finally unveiled its much-awaited flagship phone – Galaxy S8. ..
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This New App Lets Job Seekers Secretly Chat With Employees
A new app has been designed that lets you secretly communicate with the employees of a company...
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How Snapchat Became The Leader In AR Without Really Trying
Having grown from non-existence to 150 million daily active users in just about half a decade, Snapchat is where Facebook was 10 years ago. Its popularity has been meteoric and it’s not just because it..
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