Although gamification has been around for a few years, it is still positioned as a marketing trend going forward and, if anything, is gaining more attention as an ideal way to create engagement with a ..
Advertisers spent $14 million during the NBA Finals..
Here are the best commercials of the past 15 years...
Norwest Venture Partners has invested $1.5 million (Rs 9.65 crore), each, in two health-tech startups..
A surge in online consumer spending globally in coming years will create $4 trillion worth of new internet companies by the middle of the next decade..
Stretch hard to know the customer—and the technology..
Marketers know they need to personalize their messaging to reach and engage consumers. The problem is, they’re just not sure how to execute it successfully...
Trying to please everyone is a waste of time. You must learn to stand up for yourself and do what suits you. Whether in life or in the corporate world, this is something that you must learn. ..
Google is set to improve its browsing experience by removing annoying ads ..